Even with the world changing at every nanosecond, print is not dead. New modes of marketing like e-marketing and online marketing have evolved. Yet traditional marketing still holds sway with many corporates. Traditional marketing operates based on the following strategies.

The ‘Four Ps’ or the ‘marketing mix’ is a cliché with every marketer. Formulated by Jerome McCarthy, the ‘Four Ps’ refers to the four factors that a marketer has to consider before launching a product or offering a service. The marketing mix comprises of Product, Price, Promotion and Placement. All these four elements have to be decided and well planned before pitching into any product launch.

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Call Us to see where we can assist your company - 678-561-IDEA[4332].